Auto Lazeta Srl

It was in October 2007 when the current owner, Marco Lazeta, driven by an entrepreneurial and innovative spirit, decided to open his first dealership. Far from what it would later become, the showroom initially covered just 1,000 square meters—a modest area, yet full of ideas, dreams, and hopes that Marco was determined to realize, personally taking part in preparing the vehicles on display.

The following year, the website was launched, seen as an essential tool for establishing a strong market presence. Diligence and dedication soon translated into visible customer satisfaction; business increased, the company grew, and by 2009 had five employees. Among them was Nicola Lazeta, Marco’s younger brother, who enthusiastically followed in his older brother’s footsteps and quickly proved to be a valuable asset to the team.

Thanks to Nicola’s support in quality control management, Marco was able to focus entirely on online sales, soon achieving significant results. The company continued to expand, involving the entire Lazeta family: mother Duda took over administration, father Ivan became responsible for logistics, and Luka, the third Lazeta brother, played a key role in warehouse management thanks to his organizational skills.

The small business Marco started thus became a robust family-run enterprise. In 2014, the company made further progress with the purchase of 4,500 square meters of land adjacent to the original premises. The workforce doubled, and new ideas continued to flow. This marked the birth of Auto Lazeta, a next-generation dealership complete with showroom, customer reception area, service workshop, and body shop.